C-Lab startups win 12 CES 2025 Innovation Awards; since the program's inception in 2012, Samsung has incubated over 900 projects and startups.

Korea, December 2024 – Samsung Electronics recently announced it will showcase new projects that, with the support of its C-Lab program,1 are innovating in the fields of AI, IoT, digital health and robotics at CES 2025, which runs Jan. 7-10. The company will highlight these 15 new projects at the Venetian Expo’s Eureka Park in Las Vegas, the dedicated area for startups and rising entrepreneurs.

At CES 2025, the C-Lab companies consist of 12 startups from the C-Lab Outside program, which incubates external startups; two startups from C-Lab Inside, which is an internal venture program for employees; and one startup that was spun-off from Samsung. At the event, Samsung expects C-Lab startups to assess global market response, strengthen business feasibility and meet with investors.

“CES is an important opportunity for Korean startups to gain a foothold in the global market and increase brand awareness,” said Pilgyu Jeon, Executive Vice President and Head of the Creativity & Innovation Center at Samsung Electronics. “C-Lab will continue to support startups on the journey to becoming internationally recognized global innovators.”

This year, C-Lab will feature 12 startups, including 11 startups directly incubated by Samsung Electronics through the C-Lab Outside program and one startup jointly incubated by Samsung Electronics and the Daegu Center for Creative Economy & Innovation. The 12 startups are as follows:

AI

·DEEP.FINE: An XR solution using Vision-AI and Visual Localization (VL) for precise digital space creation

·Mainspace: An online shopping service based on automated 3D interior design technology

·ENERZAi: A next-generation AI inference optimization engine

·Cochl: An AI-based sound technology that can understand any sound like a human

·Korea Greendata: Revolutionizing energy data analytic platform with AI-driven chatbot integration

·10kM.ai: An enterprise AI video production solution that can generate, edit, and distribute at scale

Digital Health

·Riduck: An AI-based aerobic exercise coaching solution based on data from a wearable device

·LabSD: A digital ophthalmoscope manufactured with upcycled smartphones and a teleophthalmology system

·Meditrix: A VR-based neuro-biofeedback motion chair and mobile digital therapeutics

IoT

·Ghostpass: A remote hands-free authentication solution by storing user biometrics on smartphones

·Pinpoint: Smart building OS that integrates operations and user experiences into a unified solution

Robot

·Quester: A high-performance hand tracking glove with sensor fusion technology

C-Lab will showcase four local startups from Daegu and Gwangju, Korea, which is a new record achieved through Samsung Electronics’ efforts to promote the local startup ecosystem. Since 2023, Samsung Electronics has expanded the C-Lab Outside program to discover and nurture innovative startups in these regions. The immense potential of these startups has been demonstrated by GhostPass, a startup from C-Lab Outside Gwangju that has won the Best of Innovation Award in Fintech at CES 2025.

“Thanks to the support and coaching of C-Lab Outside, we were able to grow our company in a short period of time,” said Sunkwan Lee, CEO and founder of GhostPass. “We are excited to attend CES 2025 with C-Lab and showcase our solution, which won the CES Best of Innovation Award.”

C-Lab Outside was created in October 2018, and startups selected for the program receive full support — including a business support fund, office workspaces and customized development programs — along with business cooperation from Samsung Electronics. 

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